How did people got to Black Friday?
I think that all marketers and sales people know that the act of sale (the decision to buy) has something to do with people’s conscience, and not so much with the rational self that makes you question a product’s quality, price and general need for it.
If someone creates the right environment and presentation for a product, he can persuade you to buy it without you needing it and without it being the best offer on the market for that particular kind of product/service.
That’s why marketers and salesmen invented such terms and periods of the year as Black Friday, Cyber Monday, Christmas sales season and so on. It’ s a good incentive for people to go out and buy stuff, even if they don’t need it, just because everyone else they know is out there buying stuff. Don’t ever underestimate the power of people over other people.
This is Black Friday, not more than a special sales period of the year, one with huge discounts tough, and this is the fact that matters. If you need some electronics around the house, there’s no better deal than waiting till Black Friday and then purcase what you need at significant lower prices that what you would have payed a few weeks/months ago.
